About Us

We know that nothing ever worth holding onto was built overnight. That’s why we trust in the process. We take our time and do it right.

Our Story

Created by 2 friends who wanted to build something that would give them creative freedom, Provision & Co is the outcome of our Co-Founders' passions; custom design, art, music & pretty much anything with wheels!

From working in screen-printing houses & playing in bands, they set out to create a brand that allowed them to live free. P&Co started out with a run of 45 t-shirts all printed by hand. Fuelled by caffeine, creativity & some serious craft, we’ve now grown into a global lifestyle brand offering a range of men’s & womenswear.

7 years, numerous studio moves, gallons of coffee and even a warehouse fire later, we’re still proudly here! Through the good times and the bad we’ve lived by a pretty easy mantra; Think Free, Live Free.

We’re proud that our goods go through some seriously hard craft. We explore the road less travelled and go where others don’t. Because life shouldn’t be boring.